Priyanka Tandel — Resume
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A Product Leader shaping digital futures through user-centered and business focus Strategies, AI-Augmented delivery, and 9+ years of experience shipping B2B/B2C SaaS, Fintech, and AI-Driven products.

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9+
Years of Impact
Priyanka Tandel
70%
Faster with AI
Expertise

What do I do?

With 9+ years of experience and products shipped across SaaS, Fintech, and Wellness, I specialise in turning ambiguous requirements into products that ship — and, more recently, in building the AI agents that make that process faster. Whether it's product strategy, cross-functional delivery, or instrumenting for impact post-launch, I bring a research-backed, metrics-driven approach to every release.

9+ yrs
of experience shipping product
60–70%
workflow efficiency via AI agents
14
person team led (EZ Facility MVP)
JS
Jonas Software
SP
Sekure Payment
Experts
WL
Webonise Lab
Skills & Certifications
Product Management
Product Vision & Strategy Go-to-Market Product Discovery User Research A/B Testing Competitor Analysis SWOT/GAP Analysis MVP Experiments Data-Driven Decision Making Cross-Functional Collaboration Product Roadmap PRDs Prioritization Third-Party Integrations
AI/ML
LLMs Generative AI AI Agents MCP (Model Context Protocol) Prompt Engineering Claude Cowork Claude Code
Methodologies
Agile Scrum SAFe 6 TOGAF
Tools
Claude Cowork Claude Code JIRA Azure DevOps Confluence Figma Miro Google Analytics Datadog User Pilot Teams Slack Smartsheet
Platforms
iOS Android Web
Certifications
Certified Scrum Product Owner (CSPO) Certified ScrumMaster (CSM) SAFe 6 POPM
AI Experience

Where I put AI to work, daily.

Built AI agents using MCP (Model Context Protocol) integrations with Salesforce, Fathom, and Gong to compile monthly company-wide data into a leadership dashboard.
Built an AI agent to automate email-to-Jira ticket creation and updates.
Built an AI agent to generate monthly competitor analysis reports, replacing manual research.
Built an AI agent to track emerging AI industry trends and surface relevant updates.
Partnered with engineering to integrate a generative AI content feature, defining adoption metrics upfront and tracking engagement impact post-launch.
Uses Claude daily as an AI-augmented workflow tool across PRD drafting, research synthesis, and roadmap planning.
Practiced what I preach: this portfolio was designed and built through an iterative, AI-augmented workflow — concept, copy, and code.
My work experience

9+ years of experience, three companies.

Jonas Software

USA/Canada (Remote) · Sep 2022 – Jul 2026
FintechPaymentsSaaSWebiOSAndroid
Led the Pyxis payment integration and financial reporting for credit card processing, improving annual profit by 10%.
Led the MVP phase of the new EZ Facility Club Management System, coordinating a cross-functional team of 14 to align with company vision.
Product Owner (Strategist) Jan 2024 – Jul 2026
  • Delivered the EZ Facility Club Management System across Web, iOS, and Android platforms for club operators and members.
  • Conducted product discovery and opportunity sessions to identify improvements and develop new products.
  • Developed product strategy and roadmaps to align with business goals and customer needs.
  • Built monetization strategies from data analysis and market research — identifying revenue losses, surfacing new opportunities, and proposing new monetization ideas.
  • Led digital initiatives from conception to launch: communicated business requirements, partnered with tech teams on solution development, and supported change management.
  • Owned product vision, roadmap, backlog, and release plans through market research and strategic optimization.
  • Proposed and implemented new monetization strategies, adding revenue streams to the existing business model.
  • Developed a new retention model, projecting a 20% revenue increase for clients.
  • Directed KPI-driven UI customization using Google Analytics and Datadog insights to improve product adoption and reduce bounce rate.
  • Ran GAP, competitor, and SWOT analysis to identify market trends.
Product Owner (Analyst) Sep 2022 – Dec 2023
  • Implemented biometric authentication systems to strengthen secure access for financial transactions.
  • Integrated passport and identity document verification (KYC) systems into client workflows.
  • Implemented identity management, MFA, and SSO across enterprise financial systems, coordinating vendors and engineering through rollout and support.
  • Led projects from initiation to delivery, including schedule/reservation management, client management, and email campaigns.
  • Integrated an AI tool for automated content generation and suggestions, enhancing user engagement through adaptive features.
  • Introduced a UX research plan to understand user behavior, identify pain points, and improve engagement and usage performance.
  • Created user stories and facilitated Scrum ceremonies (sprint planning, daily standups, retrospectives, sprint reviews, demos).

Sekure Payments

Business System Analyst
Canada (Remote) · Feb 2021 – Sep 2022
FintechPaymentsFinancial Services
Strategized and led the digital transformation of a legacy credit card processing system for a fintech payments platform.
  • Analyzed the existing legacy financial system and proposed a new prototype, improving system performance, user experience, and operational efficiency.
  • Led payment processor integrations with North American Bancard and Global Payments.
  • Led MVP development with 5 cross-functional in-house and outsourced teams totaling 15 members.
  • Created user stories and ran Scrum ceremonies (sprint planning, daily standups, retrospectives, sprint reviews, demos).
  • Integrated new products with legacy technologies.
  • Delivered Phase 1: improved business process flows across departments by 25%, reduced lead closure time by 40%, and increased lead-to-sale % by 20%.
  • Ran SWOT analysis and cut unnecessary integrated systems/contracts, saving $1M.
  • Built KPI-driven dashboards for VPs and Directors covering lead-to-sale %, lead prediction, sales team performance, and conversion rate by channel/campaign.
  • Introduced a UX research plan, improving user performance and reducing support requests by 35%.

Webonise Lab

Business Analyst
India · Nov 2016 – Dec 2019
FintechPaymentsAI / Computer VisionWebiOSAndroid
Supervised and led digital transformation across 5+ projects and multiple teams over 3+ years. Facilitated requirement elicitation workshops, backlog grooming, standups, sprint planning, prioritization/sizing, capacity planning, sprint reviews/retrospectives; created wireframes and user journey maps with the UX team.
  • Built and shipped Web, iOS, and Android applications across all client engagements.
  • Worked on Cocoon Cam (2016–2019), an AI/computer-vision platform tracking vitals (HR, RR) and sleep from cameras, starting with infant health monitoring — featured in Forbes, TIME, TechCrunch; recognized by Gartner as a "Cool Vendor in AI for Computer Vision"; demoed at the White House.
  • Integrated payment gateways (PayPal, CC Avenue, etc.), boosting transaction frequency by 35%.
  • Supported the stability and growth of startup client Gymshim, helping scale from 10K to 2.5M users.
  • Led process analysis for Sales, Forecasting, and Distribution workflows for Finolex Cables, a leading Indian wire manufacturer.
  • Built and launched an e-commerce portal, Taxsutra Reservoir.
  • Assisted with the revamp of the NFHS (Rulebook) project.
  • Facilitated requirement gathering workshops with client stakeholders, end-users, and product owners to create specs and storyboards; drafted the annual product roadmap.
  • Ran competitor analysis for market differentiation; built user personas and journeys.
  • Built KPI-driven dashboards covering membership growth, retention rate, revenue, sales prediction, CTR, conversion rate, and customer engagement.
My work

A selection of shipped product.

EZ Facility

Led the MVP phase of a new club-management SaaS platform, coordinating a cross-functional team of 14.

SaaSB2BFintech

Pyxis

Led the Pyxis payment integration and financial reporting for credit card processing, improving annual profit by 10%.

FintechFinancial Services

Sekure

Strategized and led the digital transformation of a legacy credit card processing system for a fintech payments platform, including integrations with North American Bancard and Global Payments.

FintechFinancial Services

Cocoon Cam

AI/computer-vision platform tracking vitals and sleep from a camera, starting with infant health monitoring — featured in Forbes, TIME & TechCrunch, demoed at the White House.

AI / Computer VisionWellnessFintech

Gymshim

Supported a wellness startup's growth from 10K to 2.5M users.

WellnessE-commerceFintech

Taxsutra

Built and launched an e-commerce portal from the ground up.

E-commerceFintech

Finolex Cables

Process analysis for sales, forecasting, and distribution at a leading Indian wire manufacturer.

ManufacturingB2BFintech

NFHS

Assisted with the revamp of a sports rulebook digital platform.

Fintech

Sony Music

Built a CRM for colleges and events organized by Sony Music, USA.

CRMEventsFintech

Youngbuzz

Led an infrastructure migration from Rackspace to AWS, and transitioned an e-learning project from development to support.

InfrastructureE-LearningFintech

Portfolio

Designed and built this very portfolio as an AI product — concept, copy, layout, and interactions — through an iterative, AI-augmented workflow.

AI Product
"Featured in Forbes, TIME & TechCrunch, and recognized by Gartner as a 'Cool Vendor in AI for Computer Vision' — Cocoon Cam, demoed at the White House."
ForbesTIMETechCrunchGartner

Let's turn your next idea into a product

priyankatandel523@gmail.com